Partnering with DisruptionBanking
London, December 2022
Digital StartUps, a company incorporated in London and based out of Level39, works with companies across Europe who specialise in Capital Markets, Fintech, Tech, and Innovation. Helping them to achieve more visibility in both the press as well as on Google.
Digital StartUps team specialize in supporting companies looking for support with Press Releases, company blogs, Social Media calibration, High Quality interviews and many more aspects that can complement a company’s Digital Strategy
What Digital StartUps charges one-off fees for:
- Press Releases
- SEO Blog
- Interview
What Digital StartUps charges a minimum 3-month contract for:
- Social Media calibration
- SEO campaign including multiple blogs
“When approaching the new digital era, it’s important to remember that traditional sales methods are not as effective as they were before the pandemic. With the rise of hybrid and remote working there is a bigger need for companies to have a strong proposition online. With effective public relations and content strategies companies are able to build a sales pipeline that can dwarf any previous pipelines,” Andrew Samu, Commercial Director at Digital StartUps shared.
“Hiring a marketing specialist to co-ordinate a content strategy with external partners can be substantially cheaper than employing a team of sales people. It is also a better approach to sustainable sales as we all prepare for the rise of the metaverse,” Andrew added.
In 2022 the team at Digital StartUps have helped 7 companies and organizations improve their content strategy. These companies include industry organizations, event companies, technology innovation companies and capital markets companies.
Additionally, the Digital StartUps team work with the most prestigious Fintech event companies in the world. Our editorial team regularly moderates panels at events as well as appearing on webinars on behalf of partners. Being part of the technology and banking eco-system is a priority for all editorial team members.
Focus on Digital Marketing
Boston Consulting Group and Google highlighted four crucial areas for companies to focus on in order to fast track digital maturity and drive customer-centric growth:
- A test-and-learn approach (similar to the concept of digital marketing)
- Specialist skills and partnerships (because being digital needs an eco-system)
- End-to-end measurement (to ensure that return on investment remains consistent)
- First-party data (and how you work with this data)
Focus on the Metaverse
Only 42% of employees are “very familiar” with the metaverse according to a survey this year. However, with new generations of employees entering the workplace every day, it’s not the employees who need to be “very familiar” with the metaverse, but employers. Employers who need to maintain the battle to find and retain the best talent. Talent that spends substantial time on applications like TikTok. Talent that has already generated their avatar picture for their social media channels.
Working with a partner who can help build your metaverse strategy through the right digital content can improve a company’s ability to find and retain talent.
Focus on Digital Storytelling
Digital storytelling is about creating a message and telling a story with digital tools and technology. It encompasses different digital elements, such as images, text, music, narration, and animation.
It is proven that digital storytelling can humanize your brand, generate highly shareable content, deliver genuine value to your audience, boost SEO, makes a company look distinct from its competitors, creates a community and builds lasting loyalty.
Focus on Constant Change
For several years there has been turbulence in the global economy. New companies appear each year, and new technologies are promised to help meet the demand of a new digital world. Only the most mature business leaders understand that the process of constant change is ongoing. Accepting this change and making concepts like digital transformation a constant will be key in order to achieve success in the future.
Working within an eco-system that shares the need to face change head on can astronomically boost a company’s ability to stay valid and current. Embracing change within a group rather than on your own is how many of the most successful startups are scaling currently.
About Digital StartUps
Digital StartUps is a publisher and digital marketing agency which closely follows financial innovation and regulation. The company engages with content creators to help raise awareness of critical global issues.
Digital StartUps strategic publishing arm #DisruptionBanking creates relationships with companies from across the world every day.
Well established within the prestigious Level39 fintech incubator in Canary Wharf, Digital StartUps is a key member of the technology and innovation ecosystems. Each year over one and half million users across the world interact with the content created by the team at Digital StartUps.
Digital StartUps owns DisruptionBanking which has been given the following ISSN Number: 2753-779X
